"No Comparison" Patient Offers.

Escape the "Comparison Trap" with premium-priced & packaged patient offers.

The Problem

Clarity & Commoditization

Innovators struggle to position and communicate the value of their care. Which leads to friction in the consult and financial process, and ultimately undercharging.

Our Solution

7-Star Care Plans


A "beyond 5-star" patient experience that transforms their health while providing tools, mindset and empowerment beyond your care.

Who is this Right For?

  • You struggle with pricing or packaging
  • You struggle with "does my insurance cover it" question
  • You struggle with self-doubt that your patients will pay premium prices
  • You struggle justifying your care
If that sounds like you...

Then Offer is for you.

Stop Competing With Sickcare.

Stop Competing With Sickcare.Stop Competing With Sickcare.

Most practitioners we run into, already have the magic they need inside their practice, but they end up competing on price and/or features and benefits. This attracts tirekickers and hagglers, which is a race to the bottom. Because your advantage can be destroyed by someone else just copycatting what you do. We help you escape this entirely.

Offer Clarity = Powerful Marketing = Simple Consults.

Offer Clarity = Powerful Marketing = Simple Consults.Offer Clarity = Powerful Marketing = Simple Consults.

During the onboarding process, in most cases, we find that the practice doesn't have a marketing problem - they have an offer problem. It is the foundation of everything that follows. If the offer isn't strong, no amount of marketing or sales ability will fix it. Which is why we start here.

Care Plans That Sell Themselves.

Care Plans That Sell Themselves.Care Plans That Sell Themselves.

When you deploy our offer training and collaborate with our team - your offer will go into it's own stratosphere. We must get clarity on who you want, what they desire, how it works and what the outcome will be. Extreme clarity create simplifies the relationship and process, for both you and the patient — creating decisive action.

Without Offer
  • Commoditization of care
  • Having to sell, discount and justify
  • Patients confused of your value
  • Undercharging and devaluing
With Offer
  • Category-of-1 Care
  • Decisive, clear and committed patients
  • Patients valuing your care
  • Charge premium prices

What Our Clients Say

We were doing something unique. We needed something that was custom to us. We’ve worked with 13 different marketing agencies & consultants, nothing worked. Etho brings the patient offer development, the systems, the leverage and the marketing. It’s layers deep of new ideas that create sustainability and predictability.

Rob DeMartino
Superior Health Solutions

He won’t admit it, but JonCameron is the best growth consultant for innovative doctors.

Chris Cormier
The Nerve Health Institute

It hasn’t been easy. The problem is keeping up with the growth of my practice since we got the program. We’re hiring people as fast as we can, and almost have a month waiting list just to get in as a new patient. It’s been the most excited time in my practice career.

Kevin Lenderman
Kevin's Wellness Clinic

Etho helped me go from over 2,000 patients in my panel taking insurance, to 290 paying cash AND I’ve 2x’d my profits. The patients we work with now WANT to get better, and it’s more rewarding. Now, I spend more time being the CEO of my practice and being with my family.

Shelby Frost
Five Springs Health

Etho has been instrumental for my practice. They helped me go from charging by visit and people scoffing at $200, to offering $7,500 packages and patients saying "Is that all?"

Jennie Cho

Etho has taught me how to transcend my imagined constraints and think far above where other practitioners dare to think.

David Cunningham
Infinity Health & Body

I know I'm on to something, I just needed someone to help me bring it into fruition. First day we turned on the system, we got a $4,500 sale.

Glenda Davis

In 5 days of doing this process. I have already closed two $10,000 6 month clients in two days! In the past I was shying away from that offer and dimming it to my lesser package which was $5,500. Just the videos alone are giving me confidence and validating I have a lot to offer.

Blythe Landry
Blythe Landry Coaching
Grow Your Practice With Pre-Sold Patients
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